Arlene’s career has spanned artist management and development, senior management for Fortune 500 companies and tech startups; film, television, and web production; Broadway and Las Vegas show marketing; website and content creation.
She currently heads the Las Vegas office of Allied Global Marketing and oversees the agency’s West Coast Strategy & Delivery team. She represents a number of prestigious live entertainment, resort, and hospitality clients; among them are The Venetian Resort, PALMS, Station Casinos, Nevada Ballet Theatre, The Smith Center For The Performing Arts, JABBAWOCKEEZ, Wolfgang Puck Worldwide, Grand Canal Shoppes and Fashion Show, Mat Franco, The VOID, Carnival Corporation, Graton Resort Casino, Barton G, and more.
She produced the acclaimed feature documentary The Night James Brown Saved Boston (which premiered at the 2008 SXSW Film Festival) for VH1 and Fremantle. She was coordinating producer for Lionsgate’s film The U.S. vs. John Lennon (2006) and for the Authorized Pictures feature documentary Who Is Harry Nilsson? (2010). She also produced digital advertising campaigns for Broadway productions including “The Book of Mormon” via BLT Communications.
From 2008-2013 she managed Tears For Fears co-founder Curt Smith. Along with Smith and Mike Rotman, she produced the groundbreaking 2010 weekly live music web series “Stripped Down Live With Curt Smith.”
She’s a founding partner of SW14 Group, a strategy, management and content consultancy established in 1999. Its practice focuses on social media, online privacy, and content creation. SW14’s client roster has included AOL Europe, Barnes and Noble, BBC Online, BLT & Associates, Luxury Living magazine, MTV Networks Europe, Outlook Amusements, Standard Capital, Isle of Oz, and Tasting Panel magazine, as well as private individuals.
As part of the AOL UK management team at the service’s 1996 inception, Arlene oversaw operations security, online promotions and online community, and produced the Chat channel. Prior to AOL, as Vice President, Marketing for DIC Entertainment, she directed ad sales, marketing and distribution, and shared responsibility for programming sales. She began her career in the media department at Ogilvy & Mather, where she rose to the rank of Assistant Media Director for clients including CBS Entertainment Division, Mattel Toys and American Express.
Arlene is a member of the Producers Guild, the Academy of Television Arts and Sciences, NARAS, and The Caucus. She’s spoken at Digital Hollywood, the USC Annenberg School for Communication, Chapman University, and the Otis School of Art and Design. She’s a founding board member of Vintage Hollywood Foundation and served on the President’s Council of her alma mater, Smith College. She’s lived and worked in both the U.S. and the U.K., and currently makes her home in Las Vegas.