Sphere, Cosm; tech-enabled live experience
Interesting follow-up to my post from March: Yesterday’s announcement that Sony Pictures is making a $100 million strategic investment in Cosm adds another piece to the puzzle. My original observation was that the National Hockey League (NHL) partnership wasn’t simply about replay or officiating. It established immersive-native production infrastructure across all 32 arenas. Now Sony…
The partnership Cosm and the NHL just announced standardizes ultra high-resolution, multi-angle capture in all 32 NHL arenas. Today, that supports replay, player safety, officiating, and digital content. Put another way: it embeds immersive-native production infrastructure league-wide. For Cosm, the significance goes beyond any single use case. Their ecosystem spans arena-based capture systems, cloud production…
Sphere Entertainment has made clear that its ambition isn’t a single icon venue, but a network of Spheres across multiple markets and capacity tiers. Its significance is economic, not architectural. The Real Cost of Sphere Content Producing content for Sphere is capital-intensive. Whether it’s musical artists developing custom visuals and spatial audio, Sphere originals like…