Building a Brand in the US
Presented to Work In Progress Las Vegas, June 18, 2019.
The Cosmopolitan LV’s Fresh Approach To Twitter
I’m not privy to their (social) marketing plans, and I’ve not yet seen the property (although I plan to visit next week when I’m at CES). But I’m impressed and a bit charmed by The Cosmopolitan LV‘s approach to Twitter. It doesn’t merely tout its rooms, rates, restaurants and entertainment offerings, thank those who do…
8 Reasons Performers Need a Facebook “Page”
If you’re an artist/performer building up your Facebook presence via a personal Facebook account, you should almost certainly be doing so via a Facebook “Page” instead. 8 Reasons You Need a “Page” 1) No Limits. Facebook currently limits personal accounts to 5,000 “friends.” Pages have no limits. 2) Analytics. Facebook provides demographic data to Page…