Arlene Wszalek is a strategist, advisor, speaker, and cultural observer. Until recently, she served as Executive Vice President of Strategy & Innovation at Allied Global Marketing, a global agency known for performance-based, idea-driven campaigns that shape culture and drive results. Arlene has lived and worked in both the U.S. and the U.K., and her experience spans media, entertainment, technology, travel, and the arts. She holds a BA from Smith College and is a member of the Television Academy (ATAS), the Recording Academy (NARAS) and the Producers Guild of America..
Pleased as punch that Curt Smith‘s new single “This Is Christmas” has made the front page of iTunes(US) in the “What’s Hot” section. Author Arlene Wszalek Arlene Wszalek is a strategist, advisor, speaker, and cultural observer. Until recently, she served as Executive Vice President of Strategy & Innovation at Allied Global Marketing, a global agency…
Evidently the discipline of doing this daily has eluded me, but I’m picking up the pieces and carrying on. Here are the links I found interesting today: Facebook has had a glitch that overrides user preferences to not receive email notifications. They’re aware of the issue and working to fix it. In the meantime, you…
Author Arlene Wszalek Arlene Wszalek is a strategist, advisor, speaker, and cultural observer. Until recently, she served as Executive Vice President of Strategy & Innovation at Allied Global Marketing, a global agency known for performance-based, idea-driven campaigns that shape culture and drive results. Arlene has lived and worked in both the U.S. and the U.K.,…
I’ve attended a number of professional social media conferences in the past six months. Each delivered value in its own way, but each could also have done better. If you’re organizing a conference, or thinking about doing so, please consider this my feedback in advance: 1. Power Up People who attend your social media confab…
Last night I was priviliged to be among the guests invited to a spectacular wine tasting dinner. The meal, prepared by Chef Craig Strong (Executive Chef, Studio, Montage Laguna Beach), was paired with three decades of each of the four Super-Tuscan wines: Ornellaia, Sassicaia, Solaia, and Tignanello. The dinner was donated by philanthropists Hal and Sharon Lampert as…
The terms leader and manager are often used interchangeably. C-Level executives are often referred to as company managers or senior management. In a typical corporate structure, there is generally a manager position and title, often indicating the first opportunity for one to oversee people or other resources. At the same time, there isn’t ordinarily a…