7 Marketing Predictions for 2025
(Originally published on Allied Global Marketing’s Knowledge page.)
We’re heading into a year that promises big shifts in audience behavior, platform innovation, and how brands define success. I shared my perspective on what’s ahead with Allied Global Marketing—highlighting the seven trends that I believe will shape 2025.
From AI-powered personalization to the growing fusion of brand and performance marketing, this piece lays out actionable insights for marketers looking to stay competitive in an increasingly complex media landscape.
